Archives for 2017

Giving Away My Copy of “The Ultimate Guide to Local Business Marketing”

The strangest book recommendation I’ll ever make. I’m giving my copy away free: So I just read a book called “The Ultimate Guide to Local Business Marketing”. I give it one star out of five. (WHOA, Kurt… how is that a recommendation?!?!) Well, it’s not a bad book… it’s actually a well-written and extremely useful […]

5 Steps to Make Sales Copy EASY

Make sales copy easy? Tune into today’s marketing minute and see if it’s even possible. The PROBLEM: Make Sales Copy Easier When you’re a small business owner it’s CRAZY HARD to write your own sales copy! Because you’re a expert in your small business. Beautiful products, amazing services… the best around at what YOU do. […]

Three Counter-Intuitive Practices That Have Made Me Piles of Money

Sometimes the darkest moments in life are when you get the biggest breaks. Here’s a story about how I learned a 3 very important lessons about marketing, right in the middle of a DISASTER. These 3 suprising ideas.. and the counter-intuitive practices I adopted as a result… have made me hundreds of thousands of dollars. […]

How to Cold Contact B2B Using Facebook, Step by Step

Why would any small business owner want to learn to cold contact B2B using Facebook? If your business serves other businesses, the lifeblood is getting new leads. But getting those leads can be like walking barefoot into your kid’s room. You never know what sharp objects you might step on, just trying to do your […]

The One Day Business Plan

The One Day Business Plan. I like the sound of that, don’t you? This is actually less a “business plan” and more a sales and marketing plan. But since the sales and marketing plan is an integral part of a business plan, and I’m going to argue that it’s the most neglected and least understood. […]

4 Steps to Make Your Word of Mouth Advertising Blow UP!

In today’s two minute read, discover 4 Steps to Make Your Word of Mouth Advertising BLOW UP! (uh, in a good way 😉 ) Heya, Steppers! Ready to do one thing that makes your business better today? Woudja appreciate tne powerful strategy to make your word of mouth advertising go sky high, …that makes everything else […]